Apple unveils long-rumored iPad Mini starting at $329

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Phil Schiller, Apple's senior vice president of worldwide product marketing, speaks in front of an image of the 4th generation iPad, at left, and the iPad mini in San Jose, Calif., Tuesday, Oct. 23, 2012. The iPad has a screen that's about two-thirds the size of the full-size model, and Apple says it will cost $329 and up. (AP Photo/Marcio Jose Sanchez)