Victoria's Secret to sell undies at Cowboys Stadium

Victoria's Secret to sell undies at Cowboys Stadium
Miranda Kerr walks the runway during the Victoria's Secret fashion show in New York, Wednesday, Nov. 9, 2011. (AP Photo/Brad Barket)
ARLINGTON, Texas (AP) - How 'bout them undies?

Victoria's Secret on Monday will open a store at Cowboys Stadium in Arlington featuring lingerie and other clothing promoting the NFL's most valuable team. Dallas Cowboys executives will be on hand for the unveiling of the co-branded women's items including tees, sweats, hoodies, tank tops, underwear and sports bras.

Victoria's Secret says it's the first time the company has opened a store at a professional sports venue. Forbes magazine this month named the Dallas Cowboys the NFL's most valuable team for the sixth consecutive year, worth more than $2 billion.